Reading FC has announced a new partnership with Siren Craft Brew, a Berkshire-based brewery. The partnership will see Siren beers available in the Fan Zone at the Select Car Leasing Stadium, including their Lumina Session IPA and Show Your Stripes lager, created in collaboration with the University of Reading. The brewery has become the club's Official Local Brewing Partner and will have a presence in the Fan Zone. Supporters will be able to buy a selection of Siren beers before home matches, including its Lumina Session IPA. Also available will be Show Your Stripes, a lager created by Siren in collaboration with the University of Reading. The beer takes inspiration from the university's Climate Stripes, which use coloured stripes to represent changes in global temperatures over time. Reading FC has previously supported and promoted the Climate Stripes campaign. Siren Craft Brew was founded in Berkshire in 2013 and has since developed a national reputation for its beers. Tim Kilpatrick, chief revenue officer at Reading FC, said the club was “delighted” to welcome Siren as its new local brewing partner. “Siren are a fantastic Berkshire success story and have already built a great connection with many of our supporters,” he said. “We’re really pleased to bring their beers into the Fan Zone on matchdays. “We want the Fan Zone to continue developing into a real destination for supporters before kick-off, and having a quality local brewery like Siren involved is another important part of that.” Royals season ticket holders will also be offered free fries with their pints at Siren’s town centre tap room on matchdays as part of the partnership. The brewery said further offers and promotions would be sent to members during the week. Siren added that supporters could expect further rewards and activations throughout the season. With the new season underway, Reading FC is currently 12th in League One, 63 points, 16 wins, 15 draws, and 15 losses from 46 games, with a recent form of 0 wins, 2 draws, and 3 losses. The team is 40 points behind leaders Lincoln and has a goal difference of +4, with 64 goals scored and 60 conceded this season. The last result was a 0-1 loss to Blackpool on 2026-05-02. The recent form is 0 wins, 2 draws, and 3 losses, with the last two losses. The next fixture is against Oxford United on 2026-09-08.